Welcome to Healthcare Strategica, LLC



Bootcamp Testimonial:


Hi Michael, I wanted to reach out and let you know what a wonderful experience I had at your class.  I have been struggling to start and maintain a marketing program and I finally have the tools to succeed.  After your class I was able to build our marketing program and I have already seen success.  It really helped to see the entire referral process from start to finish and discuss how to build, grow and maintain sales accounts.  I can’t wait to attend another class and continue to learn more about increasing our company referrals.  Your tools make it easy to approach new referral sources and continue to build on the relationships I already have.  Since I started marketing I have felt that I haven’t made the impact I wanted with our referral sources but after your class I started using your techniques and I could instantly see a difference.  It feels great to finally see success and see the positive impact of increased referrals.   With Gratitude, Alexis

Register Your Team to Attend Today! Event Will Sell Out!

Bootcamp Details


PDGM Home Health Sales Bootcamp – July 21st and 22nd, 2020 

  • The Number One Home Health Sales Training Bootcamp is Back!
  • Michael Ferris brings 20+ years of experience to your sales team 
  • Better than ever and updated for PDGM success
  • PDGM Success Starts with TEAM Selling
  • Sales must play a greater role in the process to deliver the results under PDGM
  • Small class size with experienced trainers
  • Role play and group exercises using attendee accounts and data

Day One:

8:30 – 10:00 

Welcome, Introductions and Keys to Home Health Sales Success

Home Health Sales is A Process

What is PDGM and What Do I Need to Know?

10:15 – 12:00 

Who Are My Customers?

Account and Territory Management

What is the data telling me? 

Account rating and targeting

1:00 - 1:00 


1:00 – 2:00 

What Is My Value Proposition?

Group Exercise

2:15 – 3:30 

Asking Intelligent Questions 

Qualifying – Am I in the right place talking with the right person?

Discovery Questions

Group Exercise

3:45 – 5:00 

Presenting Solutions and Closing

Group Exercise

Day Two:

8:30 – 10:00 

Day One Review

Handling Objections

Group Exercise

10:15 – 12:00 

How to Open Any Sales Conversation for Maximum Success

Maintaining a Solid Account Relationship

PDGM Communication Secrets

12:00 - 1:00 


1:00 – 3:30 

Role Play and Practice

3:30 – 5:00 

Create a Solid Success Plan

My 90 Day Sales Campaign

Setting Goals and Questions and Answers

Each Sales Professional Will Receive:

  1. Class Workbook
  2. Laminated Field Cards
  3. Copy of Definitive Guide to Home Health Sales: Achieve Superstar Success - PDGM Success Edition 
  4. One on one coaching
  5. 90-day sales campaign planning tool



Registration and Prices



Hotel Information

$159 per night * special rate for Bootcamp Attendees (with no resort fee)

 Join us at the beautiful Westin Lake Las Vegas Resort for the upcoming PDGM Success Home Health Sales Training Bootcamp by Healthcare Strategica. 

We have negotiated the price of $159 per night for your attendees to save you money. 

SPECIAL OFFER:  The Resort is waiving the $29 / day resort fee - you get access to all resort facilities covered by the resort fee but will not have to pay!

We selected this site to allow your Home Health Sales Professionals the perfect location to focus on learning everything they need to be highly successful upon their return.  This is a non-gaming property - so no casino distractions!
Set against the peaceful backdrop of sunny Henderson, Nevada, The Westin Lake Las Vegas Resort & Spa offers endless opportunities for recreation, exploration and relaxation. Our hotel is just a short drive from the energy of the Las Vegas Strip, but offers an atmosphere of calm that feels a world away. Stretch out in spacious rooms and suites with modern technology and design. Invigorate your body with a treatment at g Aveda Spa Lago, make a splash at the two-level Nuala Pool or maintain your wellness with a visit to the WestinWORKOUT® Fitness Studio. Let us help you arrange a tee time at one of two championship golf courses, both of which are moments away; each offers exceptional play and stunning Lake Las Vegas views. Varied dining options are highlighted by the award-winning Marssa Steak & Sushi, serving the finest quality ingredients like Certified Angus Beef and Wagyu Steaks. 


Rate is valid for stays between Friday, July 17, 2020 and Monday, July 27, 2020

* Last Day to Book at this rate under the room block: Friday, June 20, 2020

Book your group rate for Healthcare Strategica Sales Training Bootcamp

Book your reservation online today by using the link below.